If you’re a print-only publisher, offering digital versions of your texts will increase your net revenue and reputation. Albeit, both markets overlap, the non-overlapping section of the ebook market is almost half the size of the print market. According to a study by the University of Pennsylvania, “…the total book sales in 2011 is $13.7 billion… and [the total] Ebook sales is $90.3 million.” Although, this seems like a small fraction, keep in mind that eBook publishing services reduce the cost of producing ebooks to a fraction of what print books cost. In fact, the study reports that Amazon’s total print sales were surpassed by its ebook sales starting April 1, 2011.
According to Academia EDU, there is a trend in increasing ebook readership which can be seen by the 11% increase in ebook readership from 2011 to 2014. They also cite a survey by “…The National Library Trust… [which] found 52 percent of 8-to 16-year old preferred reading on screen, with just 32 percent preferring print.”
Why are ebooks so popular?
One obvious advantage of ebooks is their ease of transportability – you can carry thousands of ebooks within one palm-sized Kindle, mini-Ipad, or smartphone. An article lists the unique “interactive features such as linking [to helpful web pages, and other sections of the eBook, bookmarking, [and] highlighting…” as unique features which ebooks have over print books. Ebooks also cost less than print books due to almost nonexistent production and inventory costs. Ebooks are also faster to acquire – literally seconds after purchase, the consumer can download the eBook and start reading.
But what do you exactly mean by eBook publishing services?Simply put, it is converting of books which are only available in the printed form into a format which is compatible with various reading equipment like the ones mentioned above.
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